About
I design, build, and ship.
I spent 13+ years learning how products actually get made. The research, the systems thinking, the stakeholder navigation, the hand-off that breaks everything. Then I learned how to build them myself.
My stack now goes all the way to production. Paper, Claude Code, Cursor, Vercel, Framer, Webflow - whatever closes the gap between design intent and the shipped product.
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# identity
- name
- Daniel Greenwood
- title
- Product Design Engineer
- location
- New York City
- studio
- Box to Box Design
- experience-years
- 13+
- [email protected]
# about
- statement
- Spent 13+ years learning how products actually get made. The research, the systems thinking, the stakeholder navigation, the hand-off that breaks everything. Then learned how to build them.
# experience
- 2024 to present
- Box to Box Design, Founder and Product Design EngineerPremium digital products, close to the problem from day one. AI powered, full stack, shipped.
- 2020 to 2024
- Major League Soccer, Director of UXLed digital experience across the league site, 29 club sites, and the MLS app. Apple TV, the stats redesign, and MLS Season Pass all fall in this period.
- 2018 to 2020
- Real Chemistry (21Grams), UX LeadUX and product design across healthcare and B2B clients in fast-moving, cross-functional teams.
- 2013 to 2018
- Mullen-Lowe (IPG), UX Design LeadLed product design for Harley-Davidson's first mobile app. Route planning, connected vehicle controls, community and gamification. One system, two development teams.
# education
- 2006 to 2010
- RMIT University, Bachelor of Media and CommunicationsMelbourne, Australia
- 2014
- General Assembly, User Experience ImmersiveNew York, NY
# stack
- design
- Figma, Paper
- documentation
- Storybook
- ai
- Claude Code, Cursor
- engineering
- GitHub, Vercel
- analytics
- Google Analytics
- build
- Webflow, Shopify, Cloudflare
# connect
- [email protected]
- https://www.linkedin.com/
- https://www.instagram.com/